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Press Release: Canon EF-S 100mm f2.8 Macro IS USM lens

1 September 2009

 

Canon announces the arrival of the first EF lens to feature Hybrid IS

United Kingdom / Republic of Ireland, 1 September 2009: Canon today announces the launch of the high performance EF 100mm f/2.8L Macro IS USM, the latest addition to its prestigious L-series, Canon’s flagship professional lens range. The EF 100mm f/2.8L Macro IS USM incorporates image stabilisation in a macro lens for the first time in the EOS lens range. This enables photographers to capture stunning close-up shots without the need for a tripod.

The high quality, medium telephoto macro lens, has been developed for photographers who demand the highest level of optical quality. The new Hybrid IS system features up to 4-stop correction, compensating for the effects of camera shake, during normal shooting. Low friction ceramic balls support the moving elements, which allows for the amazingly smooth movement needed when compensating for camera shake during macro shooting. Hybrid IS corrects shift movement problematic when shooting up close -as well as angular movement providing photographers with the benefit of up to 2 stops at 1.0x magnification.

The EF 100mm f/2.8L Macro IS USM features ultra low dispersion (UD) lenses that correct colour aberration for high resolution, high contrast images while the addition of Super Spectra coatings effectively reduce ghosting and flare for superior quality images. A nine blade circular aperture makes subjects stand out amid beautiful background blur and a silent, high-speed ring type USM Autofocus motor quickly achieves focus. The lens also includes a three position focus limiter to tailor the focus system range to the desired subject.

As part of the L-series the lens features dust and water resistant seals. Sitting ahead of the EF 100mm f/2.8 USM Macro, within the range, the EF 100mm f/2.8L Macro IS USM supports a full range of accessories including: Tripod Mount D, Macro Lite adaptor 67, Lens Hood ET-73 and EF12 II and EF25 II extension tubes. The tripod mount attaches to the lens without the need for an adaptor enabling quick portrait or landscape switching without having to reframe the camera. Speedlites MR-14EX and MT-24EX can be attached using the MacroLite adaptor.

Pricing & Availability

The EF 100mm f/2.8L Macro IS USM is available from early October 2009 priced at £999.99 / €1199.99 RRP inc. VAT.

 

Specification

Mini News

22 November 2012: Sigma 18-250mm now available in Sony's A-Mount

Sigma Imaging UK Ltd has announced that the 18-250mm f3.5-6.3 DC Macro HSM lens is now available at a suggested retail price of £499.99. Sigma's APO Macro 180mm F2.8 EX DG OS HSM lens will shortly be available in Sony's A-Mount for a suggested retail price of £1499.99.

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17 October 2012: Firmware update for Sony NEX 7 v1.01

Sony NEX firmware update provides the following;

  • Addition of capability to enable or disable the MOVIE button
  • Addition of exposure settings of bracket shooting (three frames /1.0EV,2.0EV, 3.0EV)
  • Improvement of response for showing auto review image.
  • Improvement of image quality when using a wide angle lens
  • Improvement of indication when setting “Flexible Spot”.

Visit the link: http://www.sony.co.uk/support/en/product/NEX-7/updates

Firmware updates are also available for the a77, a65, and a57.

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15 October 2012: Purchase Sigma's 10-20mm f/4-5.6 EX DC HSM ultra wide angle lens and claim FREE 77mm UV DG filter

From Monday 15th October 2012, Sigma Imaging UK Ltd are introducing a short term special offer that enables anyone who purchases Sigma’s multi-award winning 10-20mm f/4-5.6 EX DC HSM ultra-wide angle lens to claim a FREE Sigma 77mm UV DG filter worth over £60!

A Sigma Ultra Violet filter is the perfect accessory to protect your lens from damage to the front element. Sigma’s DG filters benefit from a special multi-layer lens coating, developed to counteract the highly reflective characteristic of image sensors.

Terms and Conditions apply. Visit www.sigma-imaging-uk.com or ask your local photographic retailer for more details of this offer and how to claim your FREE Sigma 77mm UV DG filter.