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Press Release: Olympus 2012-2013 EISA Awards

15 August 2012

Olympus wins prestigious EISA awards in key camera categories

EISA awards for Olympus TOUGH and OM-D flagships as TG-1 and OM-D top the All Weather and Compact System Camera categories

Olympus’ camera division has crowned an outstanding year with two prestigious EISA awards. The extra-wide aperture TOUGH TG-1 won the award for European All Weather Camera 2012-2013 while the OM-D, with its ingenious electronic viewfinder system, took the big prize in the European Compact System Camera 2012-2013 section.

The TOUGH TG-1 – All Weather Camera 2012-1013

In the words of the EISA jury, “The Olympus TG-1 is an outstanding outdoor camera … guaranteed to be shockproof (to 2m*), waterproof (to 12m*), crushproof (to 100kg*) and freezeproof (down to -10°C*) … The 12-Megapixel backlit CMOS sensor, together with the TruePic VI processor and fast 25-100mm** f2-4.9 zoom lens, delivered excellent-quality pictures and low levels of noise.”

* Waterproof according to IEC standard publication 529 IPX8. Shockproof figure equivalent to MIL Standard. According to Olympus test conditions. ** 35mm camera equivalent.

The OM-D – Compact System Camera 2012-2013

Of the OM-D the jury said, “The super-fast, single-shot autofocus and the exceptional 1.4-million-dot electronic viewfinder will make you believe you’re shooting with an SLR.”

In addition to the “excellent picture quality”, the jury also praised the OM-D’s touch-sensitive flip-out OLED screen, advanced 5-axis image stabilisation, weather-resistant body and Art Filters, plus the fact that it is “extremely comfortable to hold”.

“More and more customers with active lifestyles want top-quality photos and movies and they see compact all-weather or Micro Four Thirds system cameras as the ideal solution,” said Arni Ekholm, Managing Director of Olympus’ Consumer Product Division. “So we are delighted that Olympus flagship cameras have won such a prestigious award in both these categories.”

 

Mini News

22 November 2012: Sigma 18-250mm now available in Sony's A-Mount

Sigma Imaging UK Ltd has announced that the 18-250mm f3.5-6.3 DC Macro HSM lens is now available at a suggested retail price of £499.99. Sigma's APO Macro 180mm F2.8 EX DG OS HSM lens will shortly be available in Sony's A-Mount for a suggested retail price of £1499.99.

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17 October 2012: Firmware update for Sony NEX 7 v1.01

Sony NEX firmware update provides the following;

  • Addition of capability to enable or disable the MOVIE button
  • Addition of exposure settings of bracket shooting (three frames /1.0EV,2.0EV, 3.0EV)
  • Improvement of response for showing auto review image.
  • Improvement of image quality when using a wide angle lens
  • Improvement of indication when setting “Flexible Spot”.

Visit the link: http://www.sony.co.uk/support/en/product/NEX-7/updates

Firmware updates are also available for the a77, a65, and a57.

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15 October 2012: Purchase Sigma's 10-20mm f/4-5.6 EX DC HSM ultra wide angle lens and claim FREE 77mm UV DG filter

From Monday 15th October 2012, Sigma Imaging UK Ltd are introducing a short term special offer that enables anyone who purchases Sigma’s multi-award winning 10-20mm f/4-5.6 EX DC HSM ultra-wide angle lens to claim a FREE Sigma 77mm UV DG filter worth over £60!

A Sigma Ultra Violet filter is the perfect accessory to protect your lens from damage to the front element. Sigma’s DG filters benefit from a special multi-layer lens coating, developed to counteract the highly reflective characteristic of image sensors.

Terms and Conditions apply. Visit www.sigma-imaging-uk.com or ask your local photographic retailer for more details of this offer and how to claim your FREE Sigma 77mm UV DG filter.