www.realworldimages.co.uk

Photography and Art

Press Release: Sony NEX F3 - compact mirrorless camera

17 May 2012

DSLR-quality images made easy with new, lightweight compact NEX-F3 camera from Sony

Have fun exploring the creative world of high-quality imaging with interchangeable lenses. If you’re looking for DSLR-style results with less to carry, the NEX-F3 compact system camera from Sony makes ‘big-camera’ picture quality refreshingly accessible.

The pocket-sized NEX-F3 features the same space-saving mirrorless design as other cameras in the α E-mount family. Far bigger than the sensors found in point-and-shoot compacts, the 16.1 effective megapixel Exmor™ APS HD CMOS sensor captures more light for flawless, low-noise stills and crisply detailed Full HD video (50i/25p). Just like traditional DSLR cameras, it’s easy to create beautiful defocus effects with your subject focused sharply against a smoothly blurred background.

Self-portraits are simple too; just hold the camera at arm’s length and flip the LCD 180° to see yourself clearly. Then press the shutter button, or let Smile Shutter take the picture for you automatically.

Shooting options in dim light or indoors are enhanced with the addition of a useful built-in flash. As introduced on the acclaimed NEX-7, this handy pop-up flash lets you brighten up shots without the need to carry an additional flash accessory.

The NEX-F3 helps inexperienced photographers effortlessly craft top-quality portraits. Auto Portrait Framing identifies your subject’s position, trimming the scene to create beautifully composed, high-resolution portrait photos.

Getting close to your subject used to mean packing a more powerful lens, but now you can enjoy high-quality close-ups with Clear Image Zoom, which doubles effective magnification of your lens. Unique to Sony, By Pixel Super Resolution Technology maintains superb image detail, tones and textures. Ideal for travel and everyday shooting, it’s a great way to boost your maximum focal length without carrying extra hardware.

If you’re new to digital photography the NEX-F3 takes the guesswork out of choosing from the generous range of functions on offer. Superior Auto mode intelligently recognises a wide range of scenes and subjects, adjusting settings with the skill of a seasoned photographer.

The camera’s premium feel is enhanced by a high-quality handgrip for positive, comfortable handling, which, along with its array of features, makes the NEX-F3 a must-have for photographers stepping up from their point-and-shoot compact.

Battery stamina has also been boosted to 470 shots from a single charge – an 18% (approx.) improvement on the NEX-C3. Easy charging via USB simplifies battery top-ups when you’re travelling.

SEL18200LE E18-200mm F3.5-6.3 telephoto zoom lens

An ideal travel partner for the NEX-F3, the new SEL18200LE E18-200mm F3.5-6.3 OSS LE offers a powerful 11x zoom range and superb resolution in an easy-to-carry lens. Smaller and 12% lighter than the SEL18200, the new E-mount lens features Optical SteadyShot to compensate for the effects of hand-shake. Direct Manual Focus gives precise control over touching-up focus for fine creative control over beautiful images.

The super-soft LCS-EMH carry case gives quick access to the camera and attached lens; while the LCS-EJC3 carry case fully protects the camera and lens.

The new NEX-F3 compact system camera from Sony is available in the UK from June 2012.

 

Specification

Mini News

22 November 2012: Sigma 18-250mm now available in Sony's A-Mount

Sigma Imaging UK Ltd has announced that the 18-250mm f3.5-6.3 DC Macro HSM lens is now available at a suggested retail price of £499.99. Sigma's APO Macro 180mm F2.8 EX DG OS HSM lens will shortly be available in Sony's A-Mount for a suggested retail price of £1499.99.

-------

17 October 2012: Firmware update for Sony NEX 7 v1.01

Sony NEX firmware update provides the following;

  • Addition of capability to enable or disable the MOVIE button
  • Addition of exposure settings of bracket shooting (three frames /1.0EV,2.0EV, 3.0EV)
  • Improvement of response for showing auto review image.
  • Improvement of image quality when using a wide angle lens
  • Improvement of indication when setting “Flexible Spot”.

Visit the link: http://www.sony.co.uk/support/en/product/NEX-7/updates

Firmware updates are also available for the a77, a65, and a57.

-------

15 October 2012: Purchase Sigma's 10-20mm f/4-5.6 EX DC HSM ultra wide angle lens and claim FREE 77mm UV DG filter

From Monday 15th October 2012, Sigma Imaging UK Ltd are introducing a short term special offer that enables anyone who purchases Sigma’s multi-award winning 10-20mm f/4-5.6 EX DC HSM ultra-wide angle lens to claim a FREE Sigma 77mm UV DG filter worth over £60!

A Sigma Ultra Violet filter is the perfect accessory to protect your lens from damage to the front element. Sigma’s DG filters benefit from a special multi-layer lens coating, developed to counteract the highly reflective characteristic of image sensors.

Terms and Conditions apply. Visit www.sigma-imaging-uk.com or ask your local photographic retailer for more details of this offer and how to claim your FREE Sigma 77mm UV DG filter.